At the risk of sounding like a broken record: a product launch video can change our lives almost overnight.
Generally speaking, product launch videos for marketing purposes outperform almost any other medium. A professionally-written sales letter does not even come close.
To prove this, the developer of a mind mapping app set out to create a product launch video in record time – less than 2 days. He wanted a “snazzy” video to help promote their app. They only used free software. And they had no video-making training.
The good news is he pulled it off. The video is not perfect… but that is okay as the video has successfully launched his app.
Check it out:
Click here to see all the behind-the-scenes tactics to make this product launch video.