What is cognitive dissonance?

The definition of the phrase cognitive dissonance is:

The state of having inconsistent thoughts, beliefs, or attitudes, especially as relating to behavioral decisions and attitude change.

In simple speak, cognitive dissonance is a form of plain ol’ hypocrisy – but on a deeper level. It is the discomfort we feel when holding two (or more) opposite stances.

Think of “dissonance” as contradictions. And “cognitive” is conscious thought. So we are fully aware of our hypocrisy.

The best example of cognitive dissonance is eating meat – most of all would never hurt a cute, furry animal… but we enjoy eating steak.

In another example, people who smoke do so knowing that smoking causes major health issues.

Most people who drive gas-guzzlin’ SUVs suffer cognitive dissonance. They get a car that gets poor gas mileage, yet justify it by sometimes riding a bike or taking public transportation.

This short video goes into the weeds about cognitive dissonance:

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Astroturfing – what is it… how do we spot it… and protect ourselves from it

One of the most devious forms of propaganda is affectionately known as astroturfing.

According to Wikipedia:

Astroturfing is the practice of masking the sponsors of a message or organization to make it appear as though it originates from and is supported by grassroots participants. It is a practice intended to give the statements or organizations credibility by withholding information about the source’s financial connection.

In simple speak, astroturfing is a fake grassroots’ campaign. We are given the idea that a rapidly growing number of regular people are spreading a message…

But in an astroturfing campaign, the effort is funded by big-time interests. And these interests gain financially (and/or worse – gain control over our minds).

In fact, the “fake news” label is usually associated with astroturfing.

Continue reading “Astroturfing – what is it… how do we spot it… and protect ourselves from it”

Dan Pena is not nice (and he likes it that way)

I have binge watched Dan Pena videos all day today.

And in one video, he recommended we look into the etymology of the word “nice”.

So I did. And here is what it says:

Middle English (in the sense ‘stupid’): from Old French, from Latin nescius ‘ignorant’, from nescire ‘not know’. Other early senses included ‘coy, reserved’, giving rise to ‘fastidious, scrupulous’: this led both to the sense ‘fine, subtle’ (regarded by some as the ‘correct’ sense), and to the main current senses.

In simple speak, the origin of the word “nice” derives from stupid and ignorant: I find this to be interesting (and not surprising).

With that said, this Dan Pena documentary is quite the watch. Dan’s ruthless advice to coaching people will turn off many. Most hate everything Dan Pena stands for. But in the end, the same people get won over by Pena’s core beliefs.

Brian Rose of London Real (and his video team) did an AMAZING job publishing this two-part, behind-the-scenes video of Dan Pena’s Quantum Leap Advantage Seminar…

Here is part #1:

Watch the final 11 minutes here (forward to the one-hour mark).